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crisis video

5 Common Crisis Response Mistakes

5 crisis response mistakes

Let’s explore 5 common crisis communication response mistakes… and what to do instead.

I’ve seen all five of these mistakes play out in the media recently. How about you?

1. Don’t ignore warning signs: conduct routine threat assessments.

2. Don’t cover up: take responsibility.

3. Don’t speculate: verify and confirm facts.

4. Don’t say “No Comment” or “I Don’t Know” : drill tough questions

5. Don’t appoint an outside spokesperson: train internal spokespeople.

How many of these mistakes have you seen play out in the media recently?

Consider this: I teach crisis communication on LinkedIn Learning.

The full course is one hour. It’s a great resource for leaders (and students!) to view together to plan for crisis response.

Check it out. It’s free for LinkedIn Premium members. I get paid when you take the course! >>> https://lnkd.in/ePsngqj

Categories
communication crisis video

The four near enemies of noble emotions

Let’s UNMASK four near enemies. A near enemy is a WICKED emotion that comes disguised as a NOBLE emotion.

Near enemies can be more dangerous than far enemies. That’s because far enemies are easy to spot.

For example, hate is the far enemy of love. Or sadness can be a far enemy of joy. Since it’s easy to detect a far enemy, you know what you’re dealing with.

But near enemies are tricky. They pose as noble emotions while destroying the noble emotion. Near enemies are so good at disguising themselves, you might even mistake a near enemy for a noble emotion.

These dangerous four enemies can TRICK others…and they can even TRICK you.

😟 Pity can look like Compassion.

😍 Codependence can look like Love.

😑Indifference can look like Equanimity.

😂 Exuberance can look like Sympathetic Joy.

Beware the 4 near enemies! Unmask them!

Practice self-awareness. Gain emotional intelligence.


Laura Bergells is a professional story finder. She writes, coaches, teaches, and speaks. Check out her online courses at LinkedIn Learning.

If you’re a LinkedIn Premium or Lynda.com member, these courses are free! If you’re not a member, you can either become a member or buy each of these classes à la carte.

Categories
Coaching communication crisis public speaking

Answering Q&A questions and the path to wisdom…

Ah, Q&A. The “question and answer” portion of your presentation, where anything can happen!

Instead of dealing with a Q&A hog, let’s say someone in your audience asks you a brilliant question. It’s timely and topical! It’s directly related to your content! At this point, your answer can fall into three categories.

1. Hey, I know all about that!

2. I don’t know, but I can find out.

3. I don’t know.

Each category comes with its own set of challenges. Let’s explore each.

  1. I know all about that! On its face, this category seems easy to answer, but it’s not. In a Q&A, you’ll need to be brief. You must curb any tendency to give a comprehensive, long-winded answer. Being brief can be difficult when you know something thoroughly. Deliver a concise and concrete answer, then move on to the next question.
  2. I don’t know, but I can find out. Category two is a little easier. Your answer can be something like, “I don’t know, but I know I can find out. Give me your contact information, and I can get the answer to you after the presentation.” Move to the next question or closing, then follow up with the questioner when you said you would.
  3. I don’t know. Category three should be the easiest of all. It contains 3 of the 4 short statements that lead to wisdom. You can say one to three of them, as appropriate. Practice saying this out loud, every day.

    “I’m sorry. I don’t know. Does anyone else know?”

But why is “I’m sorry. I don’t know. Does anyone else know?” so difficult for so many presenters to say? I suspect it’s because they feel because if they are leading a discussion, they simply MUST know everything about it., or at least appear to.

But remember, you’re only leading the discussion. You’re not monopolizing it. You’re not expected to know everything. And no one likes a know-it-all.

Consider the four statements that lead to wisdom:

  1. “I don’t know” is one of the four statements that leads to wisdom. Practice saying it every day. It can help ease any discomfort you may feel when tempted to pontificate on a subject you know nothing about. Audiences will appreciate your honesty and simplicity. It’s refreshing.
  2. “I need help” is the second statement that leads to wisdom. Ask for help when you need it. “Does anybody else know?” might yield a helpful response from your audience or allies. If no one else answers, you might feel inspired to smile and say, “It looks like I’m not alone in not knowing the answer to your question!”
  3. “I’m sorry” is the third statement that leads to wisdom. You may or may not feel inclined to preface your “I don’t know” with “I’m sorry”. If you’re not sorry, don’t say you are. If you are, do so.
  4. Fittingly, “I was wrong” is the fourth statement that leads to wisdom. And it’s the one statement you won’t have to say during your presentation if you answer difficult questions truthfully and concisely.

Outside of Q&A, practice saying the four statements that lead to wisdom:

  1. I don’t know.
  2. I’m sorry.
  3. I was wrong.
  4. I need help.

Get comfortable saying these phrases. If you want to be happy and wise, you’ll be saying them a lot in a lifetime! Beyond wisdom, you’ll gain empathy and understanding through regularly saying these phrases.

Good luck on your next Q&A!


For your consideration: I go over responding to difficult questions in more detail in my Crisis Communications course at LinkedIn Learning. It’s under the section: “Developing Statements”.

Check it out here: https://www.linkedin.com/learning/crisis-communication/