fidget toys

Do you use fidget toys?

By Laura Bergells on

I heard the term “fidget toys” for the first time this week. Listen, I’m old school. I’m accustomed to calling these things “toys”. But as it turns out, I use what we now call “fidget toys” all the time. And I use them without realizing they are a popular trend right now. But how do …

Welcome

How well do you welcome?

By Laura Bergells on

Your “Welcome” mat may be a visual cliché. You may think it’s de rigueur — but is it really making your audience feel welcomed? We’ve reached a point where merely saying or writing “welcome” doesn’t even mean anything. It’s too generic to be useful or inviting. That’s why you don’t see many websites with a welcome …