Welcome

How well do you welcome?

By Laura Bergells on

Your “Welcome” mat may be a visual cliché. You may think it’s de rigueur — but is it really making your audience feel welcomed? We’ve reached a point where merely saying or writing “welcome” doesn’t even mean anything. It’s too generic to be useful or inviting. That’s why you don’t see many websites with a welcome …

parrot

Please: stop “hiring to cultural fit”

By Laura Bergells on

I bristle at the trendy, thoughtless phrase “hire to cultural fit”. And I’m not alone. Often, you’ll hear this phrase parroted at tech, business, and startup conferences. Generally, it means, “when hiring, consider personality first — consider tech and business skills second”. Here’s the loosey-goosey rationale for ‘hiring to cultural fit’: “Hey, it’s easier to …

How long do you plan for Q&A?

By Laura Bergells on

Q&A — questions and answers — is my favorite part of any business or training presentation. I’m curious. I like hearing what’s going on in the heads of the audience. I like learning from the audience every bit as much as learning from the presenter. When I give a presentation or training session, I almost …