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fun Presentation social media Twitter

Holy Mackerel! What’s the Best Speaker Gift Ever?

Recently, I received a can of mackerel as a gift. It wasn’t a speaker gift. It was, however, an unusual gift.

It was also an unusually thoughtful gift. How so?

A week earlier, I told an off-topic story. I heard an interview on NPR that fish at the bottom of the food chain — sardines, anchovies, herring, mackerel — are nutritious and better environmental choices than salmon and tuna.

However, most Americans haven’t developed a taste for these “lower food chain” fish. I mentioned that the NPR interview gave me the inspiration to try to develop a palate for these fish:

  • Herring, I already like.
  • Anchovies, they’re OK to cook with occasionally.
  • Sardines, meh. I had a sardine bake last week. It was OK, not great.

As for mackerel, I’ve been warned against it repeatedly. I’ve never tried it.

Holy Mackerel Speaker Gifts

That was the gist of my off-hand story. A week later, I received the can of mackerel as a gift, with the challenge to try it. I love a challenge, so I’m going to do it. I’m going to eat that can of mackerel.

More than anything, I love that someone was listening to my offhand comment, and took the time to respond with a thoughtful — albeit unusual — gift.

This made me think of business and speaker gifts I’ve given and received over the years. I once gave a man a smoked salmon as a speaker gift — long story, drug dogs at the airport went insane, security guards drawing weapons — but in the end, it all worked out. The guy’s secretary probably loved the story of temporary airport incarceration more than the actual salmon. But ever since, I’ve been leery of giving the gift of fish. It’s an act of crazy bravado.

However, you’ve really got a challenge when you give a speaker gift. How can you top an unusual, personalized gift like a can of mackerel or a story of incarceration?

The Best Speaker Gift Ever! One of the keys of giving a truly thoughtful gift is to listen to your speaker. If you’re hiring someone to speak at your event or for your organization, read their blog. Follow them on FaceBook, Twitter, or LinkedIn. Watch for that offhand comment — it may be about a mackerel, a passion for falconry, adventures in beekeeping — who knows? Once you know a little bit more about your speaker, you can find something more personal that the leftover SWAG that’s been gathering dust in your office.

It may not be the actual gift that’s treasured — but the story behind the gift. Give the gift of listening and storytelling. Those are the best gifts any speaker can receive.

That, and cash.

PS — What are the oddest — and best — speaker gifts you’ve ever given or received? (And if you have any good recipes for canned mackerel, I’d love to read them…thanks!)

Categories
social media Twitter

How can you help the socially tone-deaf?

I’m not a sports fan. There! I’ve said it! However, I know that appreciating sports is a big part of international culture.

To this extent, I am mildly conversant in the language of sports. While I don’t enter into sports-related conversations with any depth or passion, I can listen. I can value the enthusiasm of those who do. I can ask questions, and often receive lengthy and fervent responses from people who genuinely love their sport!

World Cup Vuvuzela Soccer FunPhoto credit: Axel Bührmann

I don’t try to fake a sports-passion I don’t feel. But there’s one feeling I don’t have to fake — I genuinely admire the passion of others.

I empathize with fans when I hear cheers over a gain — or groans over a missed goal or bad call. I smile at the smack-talk and bravado of my friends who are earnest sports fans.

Perhaps there’s a major cultural topic where you feel similarly. For example, you may not be a fan of Reality TV, Twitter, Hip Hop Music, Smart Phones, or vampires. Yet, when you recognize that these are major interests in our cultural landscape — you might choose to learn a little bit about these topics by asking questions and showing interest when you encounter friends and family who are fans.

You may never fully treasure the topic of a fan’s ardor. You may never be a convert. But as a sentient human, you probably feel moved by their spirit and enthusiasm. You can feel your creative juices bubble when you let your brain and soul attempt to connect with another’s exuberance.

That’s one reason why ignoring major cultural movements is a tragedy. When people dismiss the major interests of others in their culture, they risk becoming socially tone-deaf. They fall into a creative slump. By failing to listen and ask questions, they can’t seem to appreciate new language as it evolves. They don’t seem to know what people are talking about. They seem woefully out of the loop of social and cultural evolution.

They start sounding and looking old. They create work that seems sad and antiquated. Out of touch. Or even culturally insensitive.

If the term “socially tone-deaf” seems callous to people who are actually tone-deaf, I apologize. Truly tone-deaf people are those who are unable to appreciate music. Similarly, the socially tone-deaf seem unable to value the culture and society that thrives all around them.

You’ll often hear the socially tone-deaf say culturally ignorant things like:

  • “I don’t understand all this fuss about the World Cup. It’s stupid.”
  • “Who is this Justin Beaver guy that all the girls love? It’s stupid.”
  • “I don’t get Twitter and FaceBook and blogs. They’re stupid.”
  • “Let’s get some intern to manage our Social Media. It’s stupid.”

There’s a whole lot of “stupid” in conversations with the socially tone deaf.

The next time you hear a major cultural phenomenon described as “stupid” or “crazy” — please stop to consider whether the person speaking those epithets might be socially tone deaf. Sometimes, I am moved to remind such a person that while they may be unable to appreciate a popular topic, it’s important to consider that other people around them do. Trying to empathize with another’s interest may open their ears to a whole new language.

Being connected means more than being online. It means caring enough about others to listen and ask questions. It means being able to understand a little inside joke — or maybe even crack one. It means being able to extend and add to a conversation.

The next time a business person asks you, “Why should I get my business involved with social media?” — perhaps it’s time to stop quoting facts and figures about the sheer numbers of people who are involved in these online activities.

Instead, perhaps it’s now time to say,

“Because if you don’t care enough to listen to your customers, you’re not going to be in business much longer.”

Is it time for this kind of tough-talk yet? Or is it still too soon?

How else can you help the socially tone-deaf more fully appreciate what others all around them can easily hear?

What can you hear all around you that others may not? How can you help them hear?

Categories
Presentation social media Twitter

Why You Should Never, Ever Crowdsource Your Presentation Title

  • Intro to X
  • X 101
  • X for Beginners

Ugh.

What presentation titles could possibly be more overused? If you’re going to a presentation with one of these titles, you can be almost certain that the presentation is going to be every bit as boring and cliched as its headline. These kinds of titles are a red flag that show a lack of creativity and imagination on the part of the presenter.

In his hilarious + helpful book Confessions of a Public Speaker, Scott Berkun states very clearly that taking a strong position in your title is utterly essential. In his chapter titled “Eating the Mike”, Mr.Berkum states that with a weak position, your talk may become…

“Here is everything I know I could cram into the time I have, but since I have no idea if you care, or what I would say if I had less time to talk, you get a half-baked, hard to follow, hard to present, pile of trash.”

No kidding!Presentation Title Do
I’ve had to fight these “Naming the Presentation” battles over the past decade. I’ll come up with a wonderfully effective and entertaining title, and the conference organizer will bill it as “X for Beginners”.

I hate it when my name and face gets positioned next to that turd of a title. I sometimes fantasize about clearing things up with the audience:

“I know you think the title of this session is “Introduction to Social Media for Conference Planners 101”, but that’s a misprint. That was just a description of the TOPIC and AUDIENCE PROFILE that I discussed with the organizers so that I could build a relevant presentation for you. The actual TITLE of my presentation is “The Top 5 Most Horrifying Mistakes Conference Organizers Make and How to Fix Them Fast.”

Yeah, I don’t say anything like that.

What I do instead: Happily, I learned an important lesson from Mr. Berkun’s book. I’ve been enjoying frank conversations with event planners about the importance of the title of the talk. I’ve made it clear that the topic, difficulty level, and audience profile may not have anything to do with the title we choose for the presentation. (They might, but they might not.)

For the moment, this approach seems to be working. Fancy that! Conference planners seem delighted to hear that the person they’ve hired is thinking about the audience, presentation content, marketing viability and title.

It seems that they’re a smart bunch that values professionalism and creativity.

What doesn’t work? Lately, I’ve actually seen speakers try to crowdsource their presentation titles on Twitter! How much of a bad idea is it to tweet:

“I’m giving a 101 presentation to a group of widget manufacturers. What should I call it?”

Honestly. Think about it. How the heck should someone who hasn’t seen the content know what to name the presentation?

I suspect that presenters who crowdsource their titles have constructed a presentation so generic and half-baked that it could actually be named…

…anything.

How about:

“Here’s some crap I know a little bit more about that you…”

Make no mistake: Cliched titles and crowdsourced titles are huge red flags that the presentation is a stinker. Don’t crowdsource a title. Don’t go to a presentation with a crowdsourced or cliched title.

Instead, take great care to construct your presentation content carefully — and name your presentation effectively. If you don’t know how, read Mr.Berkun’s book. It’s a very entertaining read — but imparts helpful and practical advice along the way.

Categories
Presentation public speaking social media Twitter

How Twitter is Like Public Speaking

  • “I just don’t know what I would say…”
  • “I can’t believe anybody would care…”
  • “I think I’ll make a fool out of myself…”

Speechwriters and presentation coaches often hear these three objections from new clients. Today, I hear the same objections from clients when they talk about approaching Twitter.

Stage fright? It’s being replaced with Twitter fright.

It makes sense, in an odd way. Twitter, in part, is a public speaking platform.

It’s much more, of course: it’s a public listening platform as well. And it’s much less, of course: each Twitter utterance is limited to 140 characters.

Fundamentally, Twitter is a new and growing communication platform. Learning to communicate well on Twitter may be every bit as essential as polishing and honing your public speaking and presentation skills.

When I hear someone who has yet to try Twitter say,

“I just don’t know what I would say…” — I often ask them to listen first. Use Twitter Search to find people who are Tweeting about topics that interest you. Or use Twitter Search advanced to find people in your local community who are tweeting about local events and issues. It’s easier to enter a conversation that’s already in progress about something that’s inherently interesting to you – than it is to be the one to start the conversational ball rolling. Eavesdrop on an interesting conversation already in progress. Ask a question or show support. Later, when you’ve developed some rapport, you might find that you have plenty to say — and you’ve got an audience that’s more predisposed to listen.

“I can’t believe anybody would care…”
— Why is this so hard to believe? Here’s a timeless truth: people care about people they know, like, and trust. And people care about their communities. And ideas they find interesting. People like to discuss topics of interest with others. And yes, it sometimes includes recipes and food and music. Sometimes it includes humor, jokes, and talk about the weather. Oh, and from time to time, the conversation turns to talk about business. If you really “can’t believe anybody would care…” — make them care. Get to know them first. Get to like them. Get to understand them. Be a mensch. Get personally involved. Chances are, if you genuinely care about people and let them know it with a few minutes of chat or a link to an interesting idea, they will come to care about what you say.

“I think I’ll make a fool out of myself…”
— Don’t worry. You’ll make a fool of yourself at some point or another in your life. No one’s immune from foolishness. But the people who look like the biggest fools are people who claim knowledge without experience. As in the people who routinely say, “I think Twitter is stupid. It’s a waste of time, so I’m not getting involved. But I will keep telling everyone I know how stupid I think it is…” It’s hard to convince me that Twitter is stupid when millions of people use it to a) find real-world friends b) get breaking news c) brainstorm great ideas d) build relationships that lead to new opportunities e) spread news about great causes and ideas… and a whole bunch more.

You’re a social human being that longs to connect with other people. Twitter is a communication platform that can help you do just that. Don’t be scared or intimidated. You’ll find the people and ideas you care about being discussed on Twitter. Join the conversation, develop rapport, and start building relationships.

Feel free to connect with me on Twitter. I tweet under the handle of @maniactive

Categories
PowerPoint Presentation Presentation social media Twitter

How do you EARN attention when presenting?

“No computers or handhelds during my presentation,” barks a presenter. “I don’t know whether you’re playing games or paying attention. For the next hour, all eyes up here, on me!”

Olhos
Creative Commons License photo credit: Ana Marta 7

I ignore this insane outburst, of course. I’m an adult. So is the rest of the audience. I take notes on my notebook PC. If the guy has something pithy to say, I might even rock it out on Twitter, give him credit, and spread his idea further.

After his presentation, the fellow rebuked me for failing to follow his pre-presentation command. I was being rude by typing as he talked, he insisted.

On the contrary, I protested. I was there to learn from him, not to pacify his ego by staring adoringly at him while he ignored the needs of his audience.

In fact, I told him I glanced up from my computer numerous times. I looked at his PowerPoint slides, but the text was too small for me to read, so I looked at him. His body language — back to the audience as he read the text from the slides — didn’t hold my visual interest, so my eyes went back to my computer screen. Because he was long-winded, he didn’t give me any short concepts to Tweet, so his ideas didn’t spread beyond the room.

I have an obligation to be a good audience member. It means that my mobile phone is silenced, so that I don’t annoy others. It means that I give back energy to the presenter — I laugh if something’s funny, applaud if I am moved, nod quietly with agreement, raise my hand to ask questions, make eye contact at times, or participate in activities or discussions when I am asked courteously. Otherwise, I remain silent and take notes.

As a presenter, I note that my audience is often texting or typing while I talk. They might indeed be playing games or doing something non-work related. They also might be taking notes, learning, and sharing ideas.

It’s not about me and my needs, it’s about the audience. A modern audience uses modern tools. As a presenter, I need to learn to adapt my style to fit their needs. Why should the audience have to pacify my selfish needs for their attention? Why should I force my audience to stop using tools that let them learn and share information?

As a presenter, I need to EARN attention. If I’m interesting, the audience is more likely to be interested. They might express their interest in a different way: years back, they might have nodded and jotted down a note. Today, they might nod and type.

Get used to it. Don’t churlishly tell your audience to PAY attention. Instead, be so phenomenally entertaining or interesting that they can’t help but GIVE you their attention!

How do you EARN attention when presenting to a modern, tech-savvy audience?


Categories
fun Presentation social media

The Days of Talking Heads Are Nearly Over

I ♥ David Byrne.

I even ♥ David Byrne’s “I ♥ PowerPoint.”

Really, I do.

But the days of the Talking Heads are over.

I’m not talking about the band. I’m talking TV. And presenters. And presentations.

We have social media to thank.

I ♥log
Creative Commons License photo credit: andyket

Interactive presentations are in.

Authoritative anchors reading dispassionately from teleprompters are out.

Teachers and professors lecturing from on high? Also on the way out.

Note your TV news shows asking, “What do you think? Talk back. Send us your video. Talk to us at Twitter. Comment on our blog….”

Walter Cronkite, bless his trusted soul, didn’t ply his trade in an era of interactivity. He was a talking head, appropriate for the decades he served. A deep authoritative voice coupled with a kind-looking face served him well in his time.

Today, Jon Stewart is the most trusted man in TV news. Well, not really. People just voted him as the most trusted newscaster.

In an online poll.

By Time Magazine.

See what I mean? Online polls. Talking back. Old-school journalism meets citizen journalism. Opinions. Interactivity. It’s all the rage.

Burning down the house. Last week, Stewart jokingly called his second-place poll rival (TV news anchor Brian Williams) a “teleprompter monkey.”

Does that make the new style of news anchor, a “hyper-interactive monkey?”

And how are you using social media to make your presentations more interactive, compelling, and contemporary?


Categories
PowerPoint Presentation Presentation social media Twitter

Crowdsourcing Presentation Content with Twitter

What’s Crowdsourcing? According to Wikipedia, crowdsourcing is outsourcing a task to a large group of people in an open call. For example, when I was asked to present on the topic of social media & reputation management to an audience of college students earlier this month, I turned to the community at Twitter as an exercise in presentation content crowdsourcing.

Using the medium to help create the message, I posed my situation and asked a question:

Within hours, I received a dozen or so intriguing replies. It struck me that many of the replies looked — and read — like fortune cookies. So I felt whimsically inspired to use a prophetic design treatment for some of the Twittered replies. Ergo,

and

In some cases, I worked the Tweet into the overall landscape of the Twittered prophecy.

Give credit where it’s due. When I showed each of the crowdsource quotations, I gave verbal credit to the contributor, stating their name, city, and occupation. The Tweet itself shows each of their Twitter ” handles=”” or=”” thanks=””>LisaBraithwaite @JGaler @AnitaCochran) . The audience discussed the twittered advice. Each slide served as a backdrop for an interactive discussion.

Why Crowdsource Content?
Frankly, at the time I turned to Twitter for content ideas because it sounded like fun — and because it would be very easy to do. I’m also acutely interested in what professionals who participate in social media circles might have to say on the subject — and how they’d say it. Additionally, I thought that the students in my audience would also be interested in this very relevant perspective and voice, as well.

I also found four other reasons to crowdsource presentation content:

1. Introduce a fresh voice. As a speaker, you express your own point of view and personality. And you’ll use your own pace, pitch, tone, and vernacular. A fresh, new voice can add both visual and auditory interest — while supporting your key points.

2. Introduce fresh ideas. Through crowdsourcing, you may be exposed to new ideas that can enhance the content and tone of your presentation. The Twitter community gave me plenty of content to support my overall thesis — but they also encouraged me to explore a new dynamic that may previously have gone uncovered.

3. Strengthen the audience connection to the content. Presenters often use a pithy quotation from a famous person to help convey a point. But why limit your quotations to famous people? Getting a quote from a respected professional with a unique point of view can be engaging for the audience. Using a quote from a “real” person can make the content more personal.

4. Why not? How hard is it to ask a question to a group of people? The worst that can happen is that no one responds, and you’re out a few seconds of your time! Weigh that against the best that can happen – you gain new insights into your topic that you haven’t realized before. You get smarter. You get to build and strengthen ideas. Your audience benefits from stronger, more personal content. And along the way, you meet interesting people who like to talk about ideas.

What other reasons might you decide to crowdsource a presentation? And what might hold you back from getting ideas from people in the crowd? 🙂

(For another example of crowdsourcing, feel free to respond to this question about college graduation keynote speeches!)


Categories
design fun PowerPoint Presentation social media

Three Transparently Phony Ways to Appear Less Confident

Confidence. Somehow, this word became virtuous in the 1980’s. It remained a positive trait — until fairly recently.

Confidence men, we called them in the 1930’s and 40’s. Over time, we shortened this to “Con Men” or “Cons”. Overly charming, smooth. Hucksters. Yech.

Cons transmit that they are absolutely positive in their correctness. Who trusts the overly confident?

Bernie Madoff and his ilk have made us collectively uneasy about confidence again.

Striped bachelor
Creative Commons License photo credit: Matti Mattila

How to appear less confident

If you’re an overly confident speaker, you might have a big problem connecting with a modern, tech-savvy audience. (Especially here in the American Midwest!) In an era of quickly produced, less-than-polished user generated content — your confidence might seem inappropriately over-the-top.

Here are 3 quick and completely insincere ways to tone down any over-confidence you may have as a speaker or presenter.

  1. Toss in filler words. A few, “ums and ahhs” and nervous shuffling can go a long way to instill the idea that you’re thinking about what you’re saying. You’re not glibly reciting a speech. You’re not absolutely convinced that you are unequivocally correct. You’re open to starting conversations and creating a dialog. Your social awkwardness in public speaking indicates that you’re thinking. That you’re concerned. That you care enough to be nervous. Audiences warm to this kind of humility.
  2. Ugly up your PowerPoint slides. Nothing says, “I’m overly image conscious” like professionally designed PowerPoint presentations. When it looks like a presenter spent 80 hours in meetings with a team of designers, writers, and speech coaches to deliver a one-hour presentation — that’s the take-away. That’s what the audience will talk about behind the speaker’s back. The message won’t stick when all people talk about is how pretty the slides were and how Hollywood the storytelling was.
  3. Dress out-of-sync. I watched a multi-millionaire give a presentation to 200+ business people. The audience? In modern business attire. The presenter? In a sad, schlumpfly suit from the 1980’s. The audience LOVED him. Think they merely tolerated his eccentric garb because he was rich? Guess again. I also watched a junior software engineer wearing an unpressed polo shirt and lumpy khakis present to a board wearing business suits. They ADORED his presentation, too.

If you’re an awkward or eccentric speaker, rejoice. This is your time! Embrace your humility! Hug your weirdness!

And if you’re a con artist, your audience will likely see through your naked attempts to “Aw, shucks it up” for them. After all, this is the age of authenticity and transparency — two achingly glorious buzzwords that shine a bright, unflattering spotlight on slick over-confidence and transparently phony faux-humility mannerisms.

Social awkwardness is in!

Nerds, enjoy it while it lasts…

What will the next wave of popularity be?


Categories
Presentation social media Twitter

How Twitter Can Enhance Your Presentation

Much ado over a Twittering Congress. Last week during the President’s address to the joint session of Congress, some members Twittered through the speech. Almost immediately, two basic attitude camps sprang up among pundits:

1. How dare they! Congress should be paying rapt attention, not providing color commentary.
2. Kudos! Now, the public gets to immediately know what’s going on in the minds of elected officials.

Texting

Creative Commons License photo credit: ydhsu

How dare they! The “How dare they” camp comes across as quaint, old-fashioned. Traditional presenters bristled with comments like: “if someone is Twittering during a presentation, it means that the speaker is not keeping their interest and attention. They’re failures as presenters!” Another “how dare they” comment reflected the cell phone disruptions from the 1990’s – remember the days when presenters reminded everyone to turn off their cell phones and pagers?

The kudos camp. People who embrace the Congressional Tweetstream are facing the inevitable: more and more people WILL Tweet during your presentation. People have been making color commentary behind the speaker’s back for ages — with Twitter, it all becomes immediate and public. And it’s not going to stop any time soon. In fact, Twitter backchannel behavior only going to grow and thrive. Instead of fighting it, learn to embrace it! Plan on it!

Three Quick Ways to Harness the Power of Twitter to Enhance Your Presentation.

1. Think in terms of one-liners and sound bites. Unlike a cell phone ringing, Tweeting during a speech is not disruptive. It is akin to a laugh line or an applause line. Think of it this way: when a comedian drops a one-liner, he or she waits a beat for the audience to process the joke. After the beat, the audience bursts out in laughter. When you give a presentation to a Twittering audience, you’ll want to think in terms of sound bites and one liners, too. Drop a few Twitter liners into your speech, then pause. Wait for the audience to process the thought. Then, resume speaking when the sounds of thumbs clattering away on mobile texting devices die down.

2. Plan for Tweeting audiences. Over at the Speaking About Presenting blog, Olivia Mitchell shares her experiences of presenting live to a Twittering audience. Ms. Mitchell outlines 8 key points she learned while presenting to a Twittering audience. Rather than reiterate them here, go read them! Olivia and other presenters are embracing Twitter, and inventing new methods to connect with a socially savvy audience. The advantages of connecting with your audience’s preferred way of communication are clear. The bonus? You can spread your messages farther & faster when you communicate appropriately for a Tweeting audience!

3. Devise hashtags for your presentation. Hopefully, your conference or meeting organizer will assign a hashtag for the conference. If they haven’t, make sure you come up with one that’s short, memorable, and unique. Encourage your audience to tag their Tweets. When you later search for tagged Tweets , you’ll get a stream of your backchannel commentary. You’ll know which lines worked, which didn’t, and which spread like wildfire. Hashtags let you more effectively spread your presentation to an audience beyond the room. Hashtags also let you critique your presentation, so that you can become a better speaker.
What other ways might you change your presentation style to more positively connect with a Twittering audience?


Categories
Presentation social media

How Public Speaking Can Make You Richer, Thinner, and Better in Bed

Bill Gates released a container of mosquitoes as part of his presentation schtick at the exclusive TED conference last week. Apparently, his gimmick intended to teach a privileged TED audience that mosquitoes cause malaria.
However, what happens at TED doesn’t stay at TED. Gates’ stunt earned major media buzz. The worldwide backchannel chatter is that Microsoft unleashes bugs on unsuspecting people.
This gives us two public speaking lessons to think about.
  1. Blowing Smoke: Outrageous acts and claims get attention.
  2. The Larger Audience: The folks in front of you may not be your primary audience.
Blowing Smoke. Check your email inbox – especially the junk folder. Flip on a TV or glance at a magazine rack. How many outrageous headlines and claims do you see?

Many of us are bombarded daily with outrageous claims. A pervasive part of our daily landscape, we suck in outrage as if it were oxygen.
Details? Features? Specificity? Facts? Information? Not so much. Those tend to get buried.
Due to overexposure, are many of us becoming just a little immune to this approach? Or at least more weary? A wee bit more skeptical?

Or are we as happy as ever just to know we’re going to be richer, thinner, and better in bed — never mind the nagging details about how all of these benefits are going to come to fruition?

The answer, of course, is apparent. People talked about Gates’ outrageous act — they didn’t chat about the facts and figures he presented to support his claims.
Are you with me, camera guy? Outrageous stunts and outrageous claims get attention. People talk about them. So they spread like malaria.
The Larger Audience. The live audience of rich people at TED wasn’t Gates’ primary audience. Gates got his message out to a much larger worldwide audience.
Similarly, the audience in front of you may not be your real target. How can you effectively combine outrage and social media to make sure people talk about your ideas — so that you can gain a much larger audience?
Remember the 2006 White House Correspondents’ Association Dinner. Stephen Colbert was the speaker — and he gave a satirical presentation that did not, um, resonate comfortably with the live audience in front of him. However, Colbert’s performance quickly went viral online. His message reached a much larger audience that seemed to cherish his performance.
By combining outrageous acts with the power of social media channels, your message can go out to a much bigger audience.
You, too, can use social media and public speaking to become richer, thinner, and better in bed.
(If you really want to help someone with malaria become better in bed, consider the Nothing But Nets program)